There's just a lot of people that did not grow up using computers the same way as many here. Whether it's they grew up on mobile devices or have only ever used a GUI.
I don't think it's reasonable to expect a developer to not understand command lines but plenty do not. There's whole populations of very junior programmers that have zero experience on the command line. Hell I know people with decades of Unix experience that don't know basic CLI stuff or reach for the GUI to install packages or manage things.