If you visit with an ad blocker, they say “please disable your blocker or subscribe for $3/year. Hit the subscribe button and you can Apple Pay and be reading a 100% ethically as free article in seconds.
Obviously transaction costs totally suck at prices that low, but one transaction a year helps I’m sure.
There are lots of sites (AnandTech being a prime example) I don't visit often enough to justify the usual monthly subscription cost.
Per-article pricing with no registration would be ideal (yet another cryptocurrency use case that never materialized) but as you say, transaction fees make that a non starter.
I don't really have a better idea besides automated micropayments, which nobody has managed yet, crypto doesn't count,, so I guess we'll have to live with the current situation?