Do you really imagine that the hundreds of millions of Android users chose "anything but Apple"?
There are very few redeeming qualities that an Android tablet has over an iPad. Likewise the people I know with Android phones either couldn't afford an iPhone, don't want one due to philosophical issues, or just wanted a simple feature-less cell phone and an Android phone was the same price.
People do not desire Android devices... they tolerate them. That's why Google should be afraid of these new Microsoft tablets and phones -- people already desire them in a way I have never heard anyone talk about any android device ever created in the past 3 years.