It's not even as if the bike is disabled when bought used, you can just use it like any other spin bike happily. This ONLY effects people who are trying to sign up for a subscription.
While that’s true, a Peloton attracts a premium price above regular spin bikes. So if you had no intention of using the software you’d just buy a cheaper bike. If you do intend to use it you now have to add $95 to whatever price you’re paying.
I have one that I got for free, YMMV.
I thought they were stationary.
(Yeah, I get the joke)
Well, they used to.
Good point, it's like a signal that "our bikes are a premium product: you'll pay more, and feel good about it, too!". However, like a sibling comment pointed out, that sort of conflicts with the used aspect of it. If someone is planning on spending cash on a premium exercise bike, they'll pay for a new one.
I also do like how the LCD is basically a vesa mount so you, and well, I did swap in a normal LCD but you can also jailbreak the android os there too.
And you can also buy the newer bigger screen to put on an older bike.
The metrics to me are a bit meh, I get it, but the hardware itself is sturdy and any real cyclist will be doing/using strava.
But new, yes there is a premium and I don't see it worth it at all.
Some people will never buy a used peloton, so this doesn't affect them. Some people will never buy a new one, but the bikes have depreciated so much that a used one is a "steal" at 20%-50% of its original cost, they will grumble about, but pay, the fee.
Peloton doesn't care if your used Peloton doesn't sell. That's one less used bike that didn't kill a new bike sale (they need to move new bikes to keep distributors, retailers, and investors happy), and maybe you'll get tired of it being unused and sign up for the service again.
I guarantee they did all sorts of market research before they instituted the policy.
The bigger problem is that they've lost a number of top-name instructors, the CFO is selling stock like it's about to burst on fire, and while they stemmed the bleeding a bit, they're still pissing money down the drain...
Sure they do. People who buy a used bike are not necessarily substitutes for people who will buy a new one. And new ones are more appealing to purchasers if their resale value is high.
> new ones are more appealing to purchasers if their resale value is high.
The kind of people dropping $1.5k on a spin bike to pay $45/month for a glorified youtube don't care much about resale value.
Peloton cares about the price of used Pelotons because they understand that economics regards the decisions made by the marginal consumers - the ones who would buy a new one if the resale value of used ones was $1 higher.
Yep.
But the people that will buy a used one is probably a decently sized market, and those people will still subscribe to pay the company monthly to access the premium features.
You're not. Like was said above, you can ride it as a stationary bike for free. You're paying for the video content put out by Peloton which is added to daily, like a tv station. I can't help sounding like a sales person at this point but I'd also point out you get access to all their old content plus the fact that all this content is tied directly to your bike and the social network of other peloton riders.
Just a week ago during camping vacation I saw someone use a Quad to fetch baguettes in the morning (<1km). Then these people go jog later.
It's all just some big WTF to me sometimes..
"just"
What if you live in the city? What if you have a 10-minute window until your next meeting? What if it's raining? What if it's snowing? What if it's dark? What if you live in Arizona and it's the summer? Etc.
We all have different needs so I wouldn't write off people that want an exercise bike for their house.