I continue my search for a pay wall remover that will work with The Information. I'm honestly impressed that I've never been able to read an Information article in full.
Simple as that.
They have an expensive subscription ($400/year) that I'd guess targets VCs and tech execs, which is a very specific segment that's best reached via means other than Google search, anyway.
But yes, to your point, successfully paywalling a media site in a way that's impossible to bypass is trivially easy to do. Most media sites just don't think it's worth it.