I only started parking my money at Vanguard/Fidelity in my mid 20’s. The familiarity penalty was very real: I felt like I could trust Chase since national brand, brick and mortar stable. I wish I had moved sooner.
( "The best time to plant a tree was 20 years back. The second best time is now" is the quote that I repeat to not fall into that regret trap )
It's eye opening, it feels like I got lied to growing up. Both of my kids have money market accounts now.
Great quote btw, I'm reminded of it regularly.