if you change your name you need to put it in the newspaper, and https://futureofnewspapers.net/how-to-place-a-legal-notice-i...
There are many different types of legal ads, with different costs to advertise. The most common type of legal notice in New York is an LLC formation notice. The State of New York requires limited liability corporations to run an ad informing the public on the formation of the new corporation. There are also FCC, SLA liquor licenses, sidewalk cafe notices, name change notices, divorce notices (also known as dissolution of marriage notices), and probate notices.