Cost is one of our biggest issues right now. There's a lot we can do to mitigate, but we've been focused on getting something that works well before optimizing for efficiency.
I think that’s correct – even at a “high” cost (relative to what? A random SaaS app or an hour of a moderately competent Full Stack Dev?) the ROI will already be there for some projects, and as prices naturally improve a larger and larger portion of projects will make sense while we also build economies of scale with inference infrastructure.