That's not the way I've heard the story. Ternary isn't just on/off, voltage yes/no like binary - you need to know the charge of the voltage: is it positive or negative? Essentially then your circuits are -/0/+ instead of (0/+) like it is for binary. Such ternary circuits resisted miniaturization. At a certain point the - and + circuits cross and arc and create a fire. The binary circuits kept getting miniaturized.
The story I've heard that goes along with this is that's how the US ultimately won the space race: the US bet on binary computing and the Soviets bet on ternary computing. The Soviets lost.