The one key aspect that I often find that is missing from the intellectual reasoning of the drug cartel violence in Mexico is that most Americans don't understand that narco culture that exists in Northern Mexico. For over 30 or 40 years, there has developed a narco culture in Mexico where songs and movies have been influenced by the trade (see Chalino_Sánchez). Basically, Chalino_Sánchez was like the Mexican Jay-Z except he didn't sell out and was gunned down by an unknown assailant.