It seems like the average walking speed (3mph, 5km/h) would be a more reasonable limit, since all the luggage is already "zipping" around at that speed.
That's pretty manageable when we're walking, but basically impossible when riding a vehicle (at best we stop within the machine's braking distance, including our reaction time until pushing the right button).
Then when a collision occurs, it will be the luggage's hard surface hitting first, compounded with the weight of the rider on it. Compared to person vs person collision, that probably hurts a lot more. Same way it's worse to get hit by a cart than by bumping into someone.
[1] https://www.walmart.com/ip/SE3S-Airwheel-Smart-Rideable-Suit...