Does it immediately tell you absolutely everything you likely need to know if you're not already buying an Apple TV? Yes.
I'd call it "Google TV Box" though. Streaming is too contrived and not everyone knows what it means. Xiaomi use the Box naming too and that seems to go down well.
The reason Google TV didn't win (and the reason why it kind of did) is that Google TV already won for something else closely related, which this is being associated with:
https://store.google.com/us/product/chromecast_google_tv
(If not, then: What am I missing?)
It was a device that made it possible to cast video from your Chrome browser. When it was released in 2013 it reinforced the superior utility of Chrome which had just began to dominate browser market share.
Embedding the Google Cast protocol directly into video streaming apps and having the Chromecast brand name coexist alongside the Android TV and Google TV brand names made things confusing.
*enough profit
Remember that Google has sunset many products because those profits pale in comparison to search and advertising.
People just want to watch Netflix or Disney with minimum friction. A box that is twice the price of the competition, with questionably useful AI features does not seem a winning play.
This is a problem for the next exec after the one behind this has happily parachuted to his next position before the chickens come home to roost on things like "long-term costs" and "fit with the overarching corporate strategy".
The same way Roku does not make a profit from them.
https://www.macrotrends.net/stocks/charts/ROKU/roku/profit-m...
"Chromecast" was more puzzling. What's "Chrome"? Isn't that a browser? What does this have to do with anything? And what is "cast"? Does it broadcast something? Etc.
It'd be like if Apple decided to rebrand Macbook to be "Apple Laptop". Sure, it's accurate. It's also crap.
I think they gave out one from Logitech (with a keyboard!) at an I/O one year.
You get used to it. They also called the Apple smartwatch "Apple Watch" from the beginning, and nobody is complaining. So "Apple Laptop" or "Apple Phone" would be just as good.
The only market who wouldn't know is the same crowd that would never use a smart TV anyway.