In the long run, advanced user-LLM conversations, would zero in on composite figure-of-merit formulas, expressed in terms of conventional figure-of-merit quantities. There will be plenty of niche to differentiate products. Cheap test setups will prevent lies in datasheets, and randomized proctoring by the end-users. "Aligning" (manipulating) LLM responses to drive economic traffic is a short term exploit that will evaporate eventually.