As someone who used to run a similar program and be part of programs like these in the past, I am a bit underwhelmed by the structure of the program.

This is framed like a way to get free labor, and is a PR miss on the company. Ambassador programs work best when you "deputize" community members who are already doing a good job spreading the word and you give them the maximum allowable resources. This is not that, at the minimum I would be giving priority to batches, free test laptops, and access to the engineering team to people already doing the most promoting the Framework ecosystem.

Hoping that they adjust to the feedback, I love my Intel 11th 13 and would hate to see them accrue brand damage.