Announce that you're opening a new factory to build useless trinkets that will also pollute the air with sulfur as a side-effect, and nobody cares other than a few dedicated clean-air activists and nearby neighbors.
If instead you announce you're intentionally putting the same amount of sulfur into the air for its positive impacts on climate, then a million people who barely passed 8th grade science will panic about how that's too scary and dangerous.
The double-standard is frustrating and hindering our collective ability to mitigate the ongoing climate crisis.