Many of the top influencers have offered a service where for a fee you can "chat" with them. When in reality you pay with an employee tasked with impersonating the influencer. Many of them are outsourcing this job to an AI, so that fans can pretend (or believe) they're chatting with a real person.

[0] https://gamerant.com/amouranth-ai-influencer-chatbot-explain...