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See through it? Nah, but wish it wasn’t there? All the time. Always hated how TVs ruin a room. However, I don’t think this really solves the problem, for all the reasons others in this thread mention.

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If they could build them into the wall, this should mostly eliminate the issue I think. Then you could show an image of whatever you want on them when you're not watching anything: a view of the outside, an image that just looks like the rest of the wall, etc.

All of those can be done today, because none of them benefit from the TV being transparent.

Well yeah, I wasn't talking about transparent TVs here, just the complaint that contemporary TVs ruin the look of a room.

For transparent TVs, I don't see how those are useful at all, except as a novelty or for retail advertising or the like. If they could be transparent when turned off, and then when powered on show an image that looks as good as a normal TV, then I could see the appeal, but (AFAICT) that's not how they work.

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