The people building CRM software aren't also the ones doing AI research. The two have nothing to do with each other.
The ones doing AI research would be working at more prestigious institutions.
Why make such a ridiculous assumption?
Do you have a point or are you just insulting people out of some twisted definition of fun?
Salesforce have been on a shopping spree for quite a few years now. They have purchased MuleSoft (an integration platform) and Slack amongst the others.
Salesforce is anything but a CRM software company nowadays.