Comment by seiji | Hacker News Reader

Comment by seiji | Hacker News Reader

Google wants: .ads, .and, .android, .app, .are, .baby, .blog, .boo, .book, .buy, .cal, .car (no .cdr?), .channel, .chrome, .cloud, .corp (great way to snoop on poorly configured intranets), .cpa, .dad, .day, .dclk, .dds (New: Google Dentist!), .dev, .diy, .docs, .dog, .dot, .drive, .earth, .eat, .esq, .est, .family, .film, .fly, .foo, .free, .fun, .fyi, .game, .gbiz, .gle, .gmail, .gmbh (really?), .goo, .goog, .google, .guge (what?), .hangout, .here, .home, .how, .inc (really?), .ing, .kid, .live, .llc (really?), .llp, .lol (wtf?), .love (...), .mail (ambitious much?), .map, .mba (you can have them all), .med, .meme, .mom (awww), .moto, .mov (quicktime extension!), .movie, .music, .new ('nother file extension), .nexus, .page (web or larry?), .pet, .phd (duh), .play, .plus, .prod, .prof, .rsvp, .search, .shop, .show, .site, .soy, .spot, .srl, .store, .talk, .team, .tech, .tour, .tube, .vip, .web, .wow, .you, .youtube, .zip (file extension), .みんな, .グーグル, .谷歌

What the holy hell? Did google just have an employee suggestion box and they applied for all submitted names?

Apple wants: .apple

Microsoft wants: .azure, .bing, .docs, .hotmail, .live, .microsoft, .office, .skydrive, .skype, .windows, .xbox

Microsoft is just defending their own brands.

Only two applicants for .sex (and one for .sexy)

Amazon wants: .amazon, .app, .audible, .author, .aws, .book, .bot, .box, .buy, .call, .circle, .cloud, .coupon, .deal, .dev (nice way to snoop on poorly configured corporate dns too. in competition with google), .drive, .fast, .fire, .free, .game, .got, .group, .hot, .imdb, .jot, .joy (smells like zappos), .kids, .kindle, .like (only applicant), .mail, .map, .mobile, .moi, .movie, .music, .news (google didn't apply for .news), .now, .pay (dangerous), .pin, .play, .prime, .read, .room, .safe, .save, .search (woo), .secure, .shop, .show, .silk, .smile (aww), .song, .spot, .store, .talk, .tunes (ha!), .tushu, .video, .wanggou, .wow, .yamaxun, .you, .yun, .zappos, .zero, .アマゾン, .ストア, .セール, .ファッション, .ポイント, .亚马逊, .家電, .書籍, .通販, .食品

Amazon is part brand defense and part what-the-hell-are-you-doing too.

There will be no winners here. The best thing they can do now is cancel the idea of corporate TLD ownership.

Another heavy hitter: famousfourmedia.com, who are responsible for the majority of the "dot [tld string] Limited" filings. They seem (I suppose "claim" is more accurate) to be registering on behalf of many companies, but from my rough count (60 filings), they are pretty close to Google (about 101) and Amazon (about 76).

Not to be too judgmental, but the site for famousfourmedia.com has so much stock photo that it hurts. Then again, with 60 filings, they probably can't hear my criticism over the sound of all the money they're making.

Minds+Machines looks like they applied for 80 tlds. This is just going to get ridiculous.

There are many companies applying for .app TLD. Edit: Google is one of them under an alias.

What was noteworthy was that many companies seem to be formed for this purpose only. There's "DotApp Inc", ".app registry inc" and a bunch of other names like that.

Google created "Charleston Road Registry Inc." to apply for and/or run these TLDs.

Skimming through the page, Amazon is going for a landgrab too with 76 gTLDs. Interesting to see how the major web player prioritized this. Microsoft went for 11 highly relevant gTLDs and Facebook for none.

.azure is a very nice idea for a TLD. If they got that, I suppose azure apps could get .azure domains for free.

These applications (the Google ones) are registered under "Charleston Road Registry Inc." Anybody knows why ? The mail address is in @google.com, so I suppose Google has some relation to it, but still..

Just corporate separation of things. They may have thought it would be slightly obscure (if you haven't been around Google much), but the email addresses got printed anyway.

Nobody knows what legal mess these TLDs will cause.

Kinda like how AWS isn't run by Amazon but by "Amazon Web Services LLC."

I guess they made up a new legal entity for that purpose. There are probably legal reasons behind that but quickly, it's a registry which suggest they intend to propose domains under their gTLDs and it's on Charleston Road, just like the Googleplex.

There was a $108,000 "evaluation fee" per gtld, so that's over 11 million USD in fees.

Settling all conflicts might well be that expensive.

It's actually $185,000

http://newgtlds.icann.org/en/applicants/customer-service/faq...

"The evaluation fee is US$185,000. Applicants will be required to pay a US$5,000 deposit fee per requested application slot when registering. The deposit will be credited against the evaluation fee. Other fees may apply depending on the specific application path. "

In view of that, I am amazed there are three applicants for ".sucks". Funny, mebbe. worth 6 figures tho?

FWIW, in google's list, what the heck is ".srl" supposed to be? (maybe the italian/spanish/romanian equivalent of .llc)

EDIT: I meant, is google really asking for "a domain for limited liability company acronym in some romance languages" or is there something that makes more sense?

From Wikipedia (http://en.wikipedia.org/wiki/SRL):

Società a Responsabilità Limitata, Italian Sociedad de Responsabilidad Limitada, Spanish Societate cu Răspundere Limitată, Romanian

Close enough:

Société à responsabilité limitée (aka SARL), French

Probably Sociedad de Responsabilidad Limitada. As you said, equivalent to Llc or Ltd.

FWIW, it makes sense in French, though the canonical acronym in France is actually SARL.

That's what .gmbh is, in German, so that sounds about right.

"Guge" is apparently the name by which "Google wants to be known in China."[1]

[1]: http://googlesystem.blogspot.com/2006/04/guge.html

More specifically, "Gǔgē" is the Pinyin rendering of "谷歌", Google's name in hanzi. The characters literally mean "valley song".

I wonder if we see a change of domains from e.g. drive.google.com to google.drive.

Google can use .plus domain to simplify links to Google+ profile. I would really like to see something like user-name.plus/photos.

really? "dot plus"? For a general consumer product?

I know it worked for slash dot dot org, but their target was geeks.

URLs are targeted today at geeks. "Normal" people write everything to google search.

and if I'm speaking to you in the real world?

I'm not sure what to make of Apple only asking for .apple. Do they just not think this is worth getting into (I'd agree with that) OR have they been the most sneaky and used some shells to hide their other applications. I assumed they'd at least want to throw they hat into the ring for .app or .cloud or .book.

I'm also concerned about the gTLDs that are file extensions. I think that could be confusing at best... and a disaster as worst.

Long term investment? Scorched earth strategy? Surely google can afford it. Some of those seem strange though.

If would be neat if name.blog became an alias for name.blogspot.com

Oracle wants .java and .oracle

VeriSign applied for all the various internationalized versions of ".com" in all the different allowed languages. (ie, קוֹם)

.コム makes sense, it's the japanese pronunciation of .com - although whether they'd make that a synonym of .com, or a special Japanese domain (tons of confusion), remains to be seen.

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Biggest hitter: Daniel Schindler from donuts.com Filed under several applicants names. Got 307 TLD request

That cost them roughly $57M. Holy crap that seems like a lot of money. On top of that, every one of those applications seems to be from a different LLC (the names are nonsensical and look generated from a small list of words). The additional cost in setting up and managing that many shell companies... crazy.

Where are Ebay and Facebook ?

Nothing for twitter.

Nothing for facebook.

Nothing for ebay.

Nothing for nbc.

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