Meta risks sanctions over "sneaky" ad-free plans confusing users, EU says
arstechnica.com
arstechnica.com
"Consumers must not be lured into believing that they would either pay and not be shown any ads anymore, or receive a service for free, when, instead, they would agree that the company used their personal data to make revenue with ads," Reynders said. "EU consumer protection law is clear in this respect. Traders must inform consumers upfront and in a fully transparent manner on how they use their personal data. This is a fundamental right that we will protect."