>>They then charge you to use an app to scan your ID, some ridiculously low amount like 60 cents.
They are probably not doing the IDV themselves, they are using a another service that charges per ID.
Now, it maybe ridiculous that they are passing the cost through, but it's actually interesting that it is a option that people can choose or not.
If they didn't do this, they would just increase the costs by 60c for everyone.