If a 100 Billion dollar training run produces the highest quality model in the land across all metrics and capabilities. That will be the model thats used, at most there would be 1-2 other firsm willing to spend 100 Billion to chase the market.
If a 100 Billion dollar training run produces the highest quality model in the land across all metrics and capabilities. That will be the model thats used, at most there would be 1-2 other firsm willing to spend 100 Billion to chase the market.
If I can come out with a model a year later, and it can provide 95% of the performance while costing 10% as much to run, I think I would end up stealing a lot of customers before they had a chance to break even.
Take Llama3-8B for example, this is an 8 billion parameter model from 2024 that performs about as well the the original ChatGPT, a 175 billion parameter model from 2022. It only took 2 years before a model that can run on a desktop could compete with a model that required a data center.
If you're MSFT - you don't care who wins as long as you have cost competitive rights to embed the AI in all of your products - earlier than others.