In any case (not quite the same but gives a glimpse into their mindset) they have zero issues with kowtowing to authoritarian regimes like those in Russia or China
They would directly lose ~40% of profit. Additionally, there’s no reason to buy an iPhone if it just works like an Android, so Apple would be competing with Samsung hardware on price instead of on having a superior customer experience. So there go the other ~60% of profits.
So, yes, pulling out of the market completely starts to look like a rational business decision.
How did you come to that conclusion. Doesn’t “services” include the $20 billion get from Google per year which is basically pure profit? Also Apple care, icloud etc etc. how would that be impacted?
> Additionally, there’s no reason to buy an iPhone if it just works like an Android
Why would it work the same as an Android? Most people don’t use third party appstores or side loading anyway…
> So, yes, pulling out of the market completely starts to look like a rational business decision.
An utterly ridiculously absurd thing to say..
Not sure where you're pulling that 5% figure from, but the EU wants to fine companies like Apple a much larger percentage of their global revenue, not just EU revenue.
If the fines the EU wants to impose are greater than Apple's profit in the EU, indeed it would be a smart business decision to pull out.
> In any case (not quite the same but gives a glimpse into their mindset) they have zero issues with kowtowing to authoritarian regimes like those in Russia or China
Well, duh. Apple are not concerned with a government abusing its own people, they are concerned with a government taking 10% of their global revenue.
> EU wants to fine companies like Apple a much larger percentage
They could do that, that in no way means that they are planning to
Source? Which of the fines so far have been negotiated down?
> when apple starts complying with the regulations.
Heh. Or, Apple just starts withdrawing from spaces in the EU because they don't like the EU's behavior. For example, they are withdrawing from the AI space citing that exact reason.
If they are already pulling out of cashcows like AI, is it that much a stretch to think they could withdraw entirely?
Not to mention Apple consideres the regulations to be unclear given the the EC seem to want Apple to figure out the 'spirit' of the law and comply with that instead.
> They could do that, that in no way means that they are planning to
They already do that. Look at what the max fines for say DMA or GDPR allow for. I'm going to give you the benefit of the doubt here and assume all your previous replies are because you haven't actually done this yet.