The right strategy is a two pronged approach:
The first (and most important) is to address government pressure, and to establish strong First Amendment protections against Congress and federal agencies from putting their thumb on the scale. This unfortunately failed in Murthy v. Missouri, but since it was rejected for reasons of standing rather than on statutory grounds, I think there is good reason to think this could succeed in the future (especially because there is prior precedent stating that the government cannot pressure private actors to do anything the government itself does not have the power to do directly).
The second approach is to focus on how Section 230 is enforced. Section 230 grants broad immunity to social media companies to engage in content moderation without liability (as it should) but I think we need to establish what is meant by "good faith" moderation. The best way I see to establish "good faith" is to set clear expectations about what content is allowed, and any moderation beyond that is done by users customizing their own experience. A pattern of moderation which is contrary to stated policy, especially when it is contrary to the interests of users, could be "bad faith" moderation that would exempt the platform from Section 230 protections, and possibly be considered an unfair business practice (and thus subject to civil litigation).
I think this would be in the best interests of all social media users of every political stripe. And none of this would prevent social media companies from systematically suppressing conservative content as "disinformation", but it would prevent them from doing so surreptitiously or under pressure from the government.