Developers Are Still Building For Apple’s iOS Over Android By A Factor Of 2-to-1
techcrunch.com
techcrunch.com
I have a successful kids app on iOS that I recently ported to Android. The Android version made 5% of what the iOS version made last month.
If rankings are anything to go by then virtually nobody can be making money from paid Android apps. During its first week, my app peaked at 50 sales in one day on the Amazon app store. That put it at #120 of ALL PAID APPS and #3 in kids apps just under some Dora app. The app is now idling around #400 of all paid apps with around 10 sales a day. By way of comparison, I need to sell around 100 copies a day to break into the top 400 of all paid apps in the US on just the iPad rankings.
So, from a purely financial perspective, why are people writing Android apps?
Also, a lot of the apps I use on Android are "companion" apps for services or web apps that I already use. Eye-Fi, Smugmug, Mint, Facebook, Pandora, Tweetdeck, etc.
My 7 year old daughter has an iPod and she get's iTunes points for gifts. I am NOT however, going to give her an Android Phone. Until there is an Android version of the iPod and a way to buy gift cards for market purchases, I don't see the under ~15 market being lucrative in the Android space.
EDIT: I would also bet that 100% of your sales on the Amazon market are from Kindle Fire users. THOSE are the only small form factor Android devices that are cheap enough to give to children, thus your success there.
If such are sales are able to get you to into the top 200 then it is indicative of low sales across the board.
Also, if you do port it on the "real" Android and the Play Store, you should try an ad-supported free version, too. The problem with paid apps on Android is that Google doesn't have a very large Checkout/Wallet user base, and it's a huge obstacle for people who don't have this account to make it right then for a single app that they may want. They are building the userbase now with ICS, since they are asking everyone to sign-up for it, but ICS only has a 7% market share so far, so it will take a while until everyone has Android 4+.
Is it possible there are already established apps on Android in your category?
Do you think it would be different if you actually ported your app at least a year ago?
edit: apparently this is not the case, though the OP didn't make that clear initially
----------------
I thought you're not making money.
Post your app here. I bet a lot of people would be able to point out why you're not making money on Android.
Myself, I write some software that runs on Android. Mostly Biz Intel and Rich Media deployed from servers that runs on Android enabled smartphone running clients, so none of the App Store experience here, but I like to develop for it because it is something I genuinely love to do. And the money is good too.
Super-happy with my Windows Phone!
Instead of just giving away a device though, Microsoft really gamified the experience by offering several different prizes (including pre-paid credit cards) and tiers based on the number of apps developed. I think this really helped draw the college crowd in.
They also approached individual companies who have successful applications on other platforms and offered to pay them large good amounts of money to develop for the platform.
It seems like throwing all that money around really did work out for them in the end :).
Google needs to learn how to do launches properly, and they should keep in mind that developer support from day one is extremely important. Apple had like 2000 apps for the iPad in the first days or weeks after launch, because they announced the tablet 2 months ahead, and made the SDK available right away, too. And made the iPhone developers very excited about porting their apps to the iPad. In contrast, Google released the SDK like literally a day before the Motorola Xoom launched (which cost $800 at launch - another extremely dumb move. Asus Transformer was $400 a few months later, and a better device, too), and then everyone started talking about the lack of tablet apps on Honeycomb. Would it have killed them to get the developer support before launch, like Apple? I get really frustrated when I see Google making obvious mistake after obvious mistake like this.
At least as of mid-March, Google didn't even have a tablet-optimized version of the Google+ app. It was still just a stretched version of the phone view, just like most every other Android app on a tablet would look.
If G+ is supposedly the hub of Google's product strategy going forward, and G+ doesn't have a good experience on tablets, it makes me wonder if they really even care at all about the tablet platform at all.
They just know how popular their own SDK is on both platforms.
There are many reasons of course why flurry could be more popular on iOS than on Android: What SDK was available first? how is it advertised? how well does the competition do?
On Android, flurry competes with Google Analytics, which Google advertises in the Android documentation, developer blog and support pages.
Similar misleading is when they write about "Fragmentation". They list a long list of different devices that their customer's apps are running on. But they have no idea if developers run into any issues when supporting these many devices. How is it fragmentation if you can target many devices and operating systems with a single code base? Isn't this more like the opposite of fragmentation?
Flurry pimps an analytics tool that is very popular on iOS, less popular on Android. Their intrinsic bias towards iOS, reflecting this, is amply evident by the narrative they add every time they release these trolling "studies" of laughable methodology (100% of the women married to me think I'm the best, therefore 100% of women think I'm the best) -- their disdain for Android, and pandering to iOS, could not be more evident.
Let's just look at the gross numbers -- if 4x more developers are building for iOS, based upon Flurry being implemented in apps, then the iOS App Store will be growing by 4x the pace. Is that true? I'll let the reader discern, but add the subtle hint that...ha ha...no, not even close.
"Flurry? Do they support Android?"
"Who cares? Nobody is developing for Android because it's so fragmented."
The sad answer is (according to techmeme):
MacRumors, Marketing Land, The Next Web, 9to5Google, 9to5Mac, Business Insider, TechCrunch, PadGadget, IntoMobile, Appolicious Advisor, Pulse2 Technology and Social Media News, memeburn, Gruber, Siegler.