To be honest, I would rather use AI, because it would be more fun and cooler to work with. However, I have a track record of making things no one wants, so I really wanted to focus on what I thought would be more popular. Given I keep hearing that AI has "ruined" Google and other platforms, I figured it would be a good decision to not only cut it out from this but to emphasize it as a "marketing" strategy.
I am absolutely not opposed to it, and if I can convince myself that integrating AI would be moreso "what people want" then I would integrate it (and have more fun).