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How? Aside from their tacky generated images, the only real gen AI thing they're doing is providing a quick interface to ChatGPT.

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Yes? Count the number of iPhone users alone. Now they have quick and unlimited free access to junk generation tools. There’s no generative image tool that’s nearly as available as this will be.

Probably it won’t make a dent in text generation since ChatGPT already has millions of users, but for images that’s different.

It will be a step increase for sure, but remember (If I understand correctly) it's only iPhone 15 Pro and iPhone 15 Pro Max owners to start. Any number of other players (Google, Microsoft, Meta) could jump in with prominent image generators by the time Apple rolls out more broadly.

+ MacOS + iPadOS

You say this like people weren't already generating endless slop "content" with their phone cameras of food, selfies, vlogs and other brain rot. You also say it like a lot of what gets posted on social media by normies isn't just fantasy anyway.

Excellent point, but slop takes brain rot to new heights of mindlessness.

Very true, but it isn't really that much of a leap from where it's been at for a long time—especially since face altering "filters" became the norm.

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