First of all, there are many more applications than commerce with physical goods. There’s global payments for services, recurring subscription models, gated access to content, contests, voting, governance, UBI, and much more. Check out https://intercoin.org/applications for a more comprehensive list.
I wrote this article in 2020 after multiple voting debacles in Iowa etc. Paper ballots and hand counting is what lost Al Gore the election for instance and George W Bush got elected, leading to a lot of wars and destruction. With all those paper butterly ballots and other things, it was actually NOT easier at all. People had to recount throughkut multiple days until the Supreme Court simply stopped them:
https://www.coindesk.com/in-defense-of-blockchain-voting/
And now a large proportion of the country believes the 2020 election was rigged due to mail-in ballots arriving and being counted in the middle of the night. Go tell them they’re wrong. You may think they’re crazy but cryptographic signatures and valid IDs could have made it FAR more secure. Unlinkability is the only thing that is hard, for that we could have given everyone a token and used a zero-knowledge proof mixer.
In fact, that is what Google now does with its “privacy sandbox”. But you have to trust Google :-)