Maybe back in the day. However, for the last few years, Apple is in the business of personalized ads in App Store, Apple News, and Stocks etc. So they do "extract value from your personal information" just like other companies such as Facebook, Google etc.
Apple shows what they do with your data even at a per app level: https://www.apple.com/privacy/labels/ as well as reviewing Apple's Privacy Policy vs Meta/Google and see they are night and day from those companies. Again this doesn't make Apple better/good, and others worse/bad, as that depends on who one is and what they value. For instance Google offers far superior services in many aspects than Apple because they take advantage of all that customer data in ways Apple chooses not to.
> Maybe back in the day Assuming you may not be an Apple customer or familiar with all the constant flow of new features in the current day Apple has been releasing focusing on Privacy. https://www.apple.com/privacy/