Ads are manipulation, that is not a reputation, that is a definition. There is no logical conclusion that omits a message from being classified as both an ad and manipulative. One can't come without the other. An ad is non-consensual. You don't ask for ads. The ads don't answer questions you specifically are asking, they are exploiting your demographic using keywords and phrases their research shows to be effective towards influencing your decision making to doing exactly what they want (selling you something.)

If you really think ads are not by definition intrusive, I am curious to reconsider my stance.