Our company has just grown to where it isn't just some engineers and a few sales guys. Now we're trying to keep engineers working efficiently. / accurately, and the support team is ramping up. Making it easy for the sales or support guys to log a good ticket or bug is a never ending challenge. This looks like a great option.
I worked in support for ages and later moved to an engineering role, it's a mountain to climb to get good communication / reproducing things accurately enough for the engineers to really take action effectively.