It's getting increasingly evident that tech companies have stopped caring about what their users actually want to do, and instead are nudging/funneling them into doing what they want their users to do. For a while it was voice assistants. "Use Siri!!" "Use Assistant!" "Use Alexa!" "Use Cortana!" "No, really, please use it!" "We're begging you." "OK, we're making it more prominent so you accidentally use it." "We're now removing the other options so you have to use it!"
I expect the same cycle with AI. "PLEASE, USERS, you have to use this AI product! It is the current fashion, after all. We pay $billions for GPUs and the salaries of hundreds of engineers, and it's expensive. You simply must use it for everything!"