Their app restrictions were designed by a prison guard sitting with a lawyer
Cost of some goods grows at different rates from the cost of others. Since COVID, service jobs have seen wage growth that's been much faster than the overall inflation rate.
It's like a room with 10 adults and 20 phones, every adult can get 2 phones, then inflation man brings 10 adults into a room decreasing everyone's entitlement to 1 phone each.
The the company adds 10 adults and then 10 phones, it means that every one still gets the same reduced amount of phones: 1.
I was not going against capitalism and increasing benefits in that comment, just for some equality. After all if no one can pay the increased prices the system crashes too.
Churn is acceptable, if not desirable.
And for a lot of the big ones, they can always drop prices back and crush competitors before going back up.