$1000 to spend
How will you spend $1000 for marketing b2b product? We have already tried Google ad words. Other suggestions are welcome.
Give away a copy or two or a few months service for customers that recommend another customer. Can do the same with employees that refer a company to you.
Old fashioned letters. ($1000 will go a long way in stamps).
An advertisement in a trade magazine. Or, conversely, quite a few subscriptions to trade magazines where you find out the names of companies who are looking for what you sell.