There aren't any such techniques. If one were to create an academic discipline to study "transpilers" and one to study "compilers", all you'd end up with is an identical bunch of techniques and analyses with different names on them. (A thing that sometimes happens when diverse disciplines study what turns out to be the same thing; see machine learning versus statistics for a well-known example.)
Even "compiling" to machine code isn't special anymore, because CPUs don't actually execute assembly anymore. They themselves compile assembly into internal micro-ops, which is what they actually execute. So compilers don't even compile "machine language" anymore; it's just another target. This also dodges "is it a 'compiler' or a 'transpiler' if it targets WASM?", which is good, because there is no value in that question on any level.