-- https://www.ncsc.gov.uk/blog-post/smart-devices-law
Will the government actually go after AliExpress/Shein/Temu? Dunno, but they have the option.
Edit: tried to find a source again, [1] is the closest I could find and at least is reliable (but in Dutch).
[1] https://www.consumentenbond.nl/online-kopen/bestellen-bij-bu...
Temu's T&Cs for the UK specifically say that
> You agree that, where applicable, you will act as the importer of the products purchased
-- https://www.temu.com/uk/terms-of-use.html
So yep, on the face of it, this does look like a pretty big loophole.
Granted, established brands can be similarly impacted, but unlike some alphabet-soup dropshipper from Amazon, brands like Anker, Samsung, Apple or the likes have an actual reputation to lose so their incentive to keep safety in mind is way higher (and yes, even they can fail, both Samsung and Apple had their bad battery issues in the past).
That is wise. YouTubers like BigClive regularly tear down Chinese products and you can bet on things like unconnected earth wires and poor separation between high/low voltage parts. Anything that plugs into mains should come from a known manufacturer and a reputable dealer (not Amazon, AliExpress etc.)
Most of my electronics has an FCC mark, even if it means nothing here. (I presume USA inhabitants see CE marks?) Globalization means it's cheaper to make 1 product, compliant with US and EU, then sell it from AliExpress too. This is exactly what the EU is counting on.
I know, it's bogus, but this is their explanation.
I edited the original post.