I'm not sure where that puts humans in an effort to defend ourselves. We must be moral, we are judged harshly otherwise.
A company uses psychology tricks against its customers(aka Ads/Marketing) making them feel status insecure or a group outsider, totally fine. Actually, those blue bubbles were a great idea, I made sooo much money on stocks. Really feel bad for teenagers though.
Boeing can replace their management and the company continues. These big companies are applauded for being amoral because their stock prices go up.
At the end of the day it seems there is some power sharing agreement between government, corporations, and to a significantly lesser extent workers/consumers. We only judge that latter group on morals.
Maybe we need to collectivize like the Physician Cartel does (American Medical Association), then workers/consumers can collectively be amoral.