It's an incredible achievement to bootstrap a social network to the leader in its category in less than a year. And it demonstrates the power of Facebook and Instagram in being able to drive traffic.
It must be comforting for Meta to know that if they wanted to build a leading TikTok competitor or any other social network in the future they can easily do it.
They already did. It's called Reels.
I want smart people and weird but interesting schizos, not my "friends" from Instagram and Facebook. I mostly like those friends but I know their opinions on most things already for example.
Also unless one is being particularly pedantic he already has the only tiktok competitor (Instagram reels).
I'm really surprised to hear that. I don't really use either but wow.
Of course Meta is doing everything to make Threads work, and Elon is doing everything to burn X to the ground, there's that :P But yes it is impressive.
Feels a bit misleading by FB
And the audience on Threads is very different from X so engagement will not be all that comparable.
I don’t know why people trust stats from any social media company without independent verification. Stats can be massaged and there are large incentives to do it.
We know that the former Twitter board certainly did this, for example.