Some of the sought-after addresses in London are in brutalist developments.
This makes it much more organic, surprisingly, than most modern developments. It's not just the same thing copypasted over and over, Barbican has a very human, natural variety to it, despite the superficially harsh appearance.
Sometimes this variety can even backfire, because Barbican can feel like a maze. But that's a consequence of it not being the standard street grid. I wish we had more architecture like that.