I think what Meta is doing is really smart.

We don't really know where AI will be useful in a business sense yet (the apps with users are losing money) but a good bet is that incumbent platforms stand to benefit the most once these uses are discovered. What Meta is doing is making it easier for other orgs to find those use-cases (and take on the risk) whilst keeping the ability to jump in and capitalize on it when it materializes.

As for X-Risk? I don't think any of the big tech leadsership actually beleive in that. I also think that deep down a lot of the AI safety crowd love solving hard problems and collecting stock options.

On cost, the AI hype raises Met's valuation by more than the cost of engineers and server farms.