How to win friends and influence people in the digital age
ryanleecarson.tumblr.com
ryanleecarson.tumblr.com
I don't know about this. To me, it reads like spam. I take your point, though - we like it when we hear our name or read it in print. I do try to use the subject's name in the message body when I want to sound a bit more personal.
They are one of the most important yet most ignored thing all entrepreneurs should do.