Google threatens to cut off news after California proposes paying media outlets
theverge.com
theverge.com
It does get fuzzier if you're also summarizing, and there's clearly some sort of spectrum from "just the URL" to "AI synopsis of the entire article". But at the level we see on Google News (headline + maybe a picture), I don't feel there's any good justification for charging.
There used to be regional/temporal barriers in place before the Web was popular; newspapers had geographically limited distribution and it took time to print a new edition. One newspaper "scooping" another by one day was all it took to get people to buy the one-day-earlier publication. Also, 20th century newspapers collected significant revenue from classified advertising, people buying the paper just to get a weather forecast, and other kinds of information distribution that really didn't have anything to do with investigative news. The Web unbundled all that (weather.gov, Craigslist, etc.) and the only remaining strength of newspapers was producing original reporting. Which, unfortunately, was never all that profitable on its own even before you get to the "facts are not copyrightable" issue that I mentioned in my first paragraph.
The end result is reputable news sites became clickbait and eventually people stopped caring.
There is still a market for in depth journalism, and we see a rise in that sort of things. There are plenty of youtube channels doing documentary-like videos on current events. That is journalism.
The journalism that is dying is the stuff concentrating on breaking news. If its shallow its outcompeted by twitter. If its higher quality but still racing to the headline, its outcompeted by wikipedia. The fact is the competitors to breaking news journalism are cheaper and higher quality.
Also, I think traditional newspapers should position themselves so they're not competing with the lowest common denominator of basic info, however due to cutbacks, most newspapers are in essence not doing very much in depth journalism anymore, which means they are unfortunately positioning themselves as competing with any other source of news.
So while you could say a decent chunk of the replacement content is worse than what traditional news outlets could offer, it's at least free and exists by the bucket load, meaning the incentive for paying for it is nonexistent for most of the population. Meanwhile the more niche stuff is both free and done better elsewhere, so RIP anyone making money off that anymore.
To make things tougher, getting advertisers to pay for it is becoming a lost cause too, since again, they can advertise in places where metrics and tracking options are better. They'll get way more bang for their buck on social media than they will trying to market on a news site or in a classifieds section or what not.
I mean, seriously, that's the reason.
Back when newspapers were healthy, basically there was all this stuff that was bundled with the actual news that was of more immediate utility to people: classifieds, movie reviews, comics, coupons. And there was less competition for people's leisure time.
News is now in a very competitive leisure time landscape and is debundled from stuff that's of high value, and most people just don't care that much about news. They'll read it when it's around but they won't pay for it. The ones who are willing to pay for it mostly just subscribe to the New York Times because in a nationalized news environment why not go for the biggest producer.
Plenty of independent journalists are out there doing just fine and even some of the big outlets have adjusted effectively. But in the internet age we don't need hundreds of outlets all reporting on the same stories 24/7 - especially when most of those stories have no impact on the viewers/readers.
The market is simply adjusting and the old establishment is going down kicking and screaming.
Everyone loves reading stories that confirm everything they already know.
Big real news spreads like wildfire, but news as it is consumed is entertainment.
It's the news sites' content that Google is scraping and monetizing. How is it not Google that's latched on to a "free teat"?
Serious question. What am I missing?
EDIT: Thanks for the downvotes everyone. I need 'em from time-to-time to ensure I've not succumbed to The Matrix.
Of course, you're all wrong. But, keep 'em coming!
The news outlet can use robots.txt to prevent indexing. If Google doesn't bring them value, there's the easy answer.
The article is part of the overall content that Google displays in its search results. And, of course, Google monetizes its search results with ads.
Sure, but these things are directly related. It's the scraping that generates the links in question and ultimately earns Google ad revenue. And, if they did pay on the scraping side, then charging for linking would be less relevant. As it is, they're collecting the content, but not paying on either end.
So, it seems if you agree they should pay for the scraping (but they are not), then you wouldn't be opposed to them paying on the other end. In fact, this might be fairer to Google b/c it's pay for performance.
But, more to the point, I was responding to OP's specific-claim that the news sites were attempting to "latch on to a free teat".
I honestly could care less about either of them. I think they should just fight it out on their own and keep our legal system and tax payers time and money out of it.
There's definitely some symbiosis here, but it's ultimately Google that's dependent on the news (and other) sites' content, which it gets for free. That is, the news sites (and other content providers) could exist without Google. But, Google could not exist without their content.
At least that's my observation. So, I wasn't picking a side as much as earnestly asking how OP concluded that its the news sites wanting something free from Google versus the other way around.
Google news+facebook+twitter can drastically change the revenue of any online news site with an internal decision. Where else do we see something like this in the economy?
EDIT: the criteria of zero business relationship between your entire product class and the Big Business is critical; otherwise lots of examples exist.
There isn't a single physical product that's not beholden to the Walmarts of the world to stock, market and highlight those products. There isn't a single farmer in this world that isn't dependant on stores buying off their produce and putting it into shelves.
Heck, even in paper era, there wasn't a single paper not beholden to kiosks and other stores to put their papers into racks and into premium places where customers are most likely to pick them up. Do you hink NYTimes demanded that street vendors pay them for the privilege of putting their paper onto a rack?!
Having fully vertically integrated bussiness (like you're mentioning) is a very modern development of monopolies.
In the Google News case, no news sites sells their news to Google News. There is no business relation between Google News or any de jure contact whatsoever between the two. It's different. I am not saying its good or bad, or that this gives the right to the news sites for news sites to demand payments from Google.
But I think its a weird scenario that doesn't occur in other markets. And to understand the pathologies of the online news business, we need to think about this particular no-relations fact.
Also, any business whose livelihood depends on a large company's platform. Businesses and entrepreneurs selling their work on Amazon and eBay, YouTubers and Twitch streamers making content for those platforms, influencers in general given their reliance on social media services...
If I have a product page on Facebook, I have a contract with Facebook. Facebook could choose to end that contract with me and close my account. But Google News blocking/downranking a news site does not involve any contract ending between Google News and the news site. If I don't have a product page on Facebook, Facebook could still choose to block/downrank posts where users on their own free will mention my product. But I don't think this really happens at any significant scale yet.
Same applies your Amazon/Ebay/Youtube/Twitch examples.
Going back not as far, CNN was dependent on your local cable company to deliver their signal to homes. Charter or Comcast could choose to stop carrying a channel altogether.
Yelp.
TripAdvisor.
No matter how hard you try to avoid it, some asshole will always post any video you make to YouTube immediately and probably try to monetize it.
Given how much money Google collects for YouTube, they should get fined through the roof when they allow somebody to upload something they don't have the rights to.
The porn companies showed that you solve this technically. However, Google will fight this to the very end.
Manufacturers and Retailers
There are lots of examples of people who produce things being beholden to a few companies that controls the distribution channels.
A more interesting one is small businesses and payment processors which don't control the distribution but rather keep them operationally dependant on a product they control a monopoly over.
Walmart is free to ban Google from the premises (robots.txt) or to negotiate an exchange (monetization agreement).
Does it? If I summarize a book, do I need to pay a fee? News (much like recipes) is not directly covered by copyright (facts cannot be copyrighted). Only the expression (exact wording) is (which is one reason why recipes are usually accompanied by a personal story).
I see this claimed often but it doesn't make any sense - anyone can still copy the recipe without the story and then the copy would even provide more value than the original.
Seems to me padding recipes with fluff is mostly about SEO and maximizing ad impressions.
This is a good comment that gets at why[1], TL;DR: the hedge fund thing is a complete nonsequitur. The programs are the equivalent of Google Cloud grants, and Google actively disinvested from News[2] just because that was an easy place to get your mandated Sundar cuts for Wall Street.
They're not a good steward of anything other than their stock price.
I don't like the idea of a link tax but I do know, 100%, that blog post is slanted and mealy-mouthed on everything I know first-hand about.
[1] https://news.ycombinator.com/item?id=40015572
[2] https://www.nytimes.com/2024/02/05/technology/google-layoffs...
All that cash flowing into MTV is real people’s jobs and livelihood being drained away - it’s also the reason search is entering a utility collapse curve since AI can generate unlimited click bait.
Double click will end up killing google, it’s already too late to go back.
The search antitrust suit was garbage, but the coming trials in the ad auction suit is going to hurt a lot more. They total lost their way, it’s actually insane when you’ll see what theyve been doing.
Google never stopped “innovating”, they just shifted their innovation to fraud.
https://adtechexplained.com/google-project-bernanke-explaine...
Advertisers like that.
It's tough to sell them on something else, and essentially impossible to replicate as is.
But there is competition in this space.
...at the end of the day, I'd be happy to see a tax pass, some mix of what you put excellently as "real people’s jobs and livelihood being drained away", and I imagine similar to you given your MTV reference, experiencing there wasn't really anything special going on at BigCo. It's plain old economic inefficiency, not poor beleaguered good guy G that's always looking out for news and just trying to organize the world's information.
Journalists aren’t dumb either, talk to anybody who directly got one or was involved in the process.
On the contrary, it's the for-profit content creators and to a much bigger extend the monetizing platforms that have latched on to the open web and are now trying to redefine it. Meanwhile, most content is still created by users like you and me who are not going to get any of the ad profits these platforms are crying about.
Google has been at the helm of the web for at least 15 years. “Before Google came along” was before the consolidation of the internet. Google consolidated the internet behind Search, their browser, SEO, even Amp pages (remember that dumpster fire? So open, right?), as they slowly tolled more and more of the internet, while keeping traffic flowing to their advertisers.
Content creators are entitled to a cut of the profits that Google makes from selling ads while presenting their content. I hope this law passes and every other state follows suit.
If you're profiting from it, it's not a bad idea.
If they don't want a Google to index them they can use robots.txt to prevent it.
What's actually happening here is that news media orgs were in a huge bubble because of the advent of the internet, and they've failed to monetize effectively. So they're looking for a revenue source to shore up their failed model, and they know they'd lose revenue if they removed themselves from search results.
It's a different question when there's an excerpt or machine-generated summary. In that case, copyright applies, and in most jurisdictions it may or may not be fair use depending on what is copied and how it is presented.
This looks like a money grab to me. What am I missing?
Obviously all this is hyperbolic based the actual text of the law. The law doesn't directly apply any sort of link tax, and it is shamelessly targeted only at Google and Facebook (to the point that they wrote Facebook in there by name, which is kind of stupid if you ask me). But if you drill into the reasoning it hits at the foundational level on this basic logic, and it's pretty concerning if we assume then that this will be significantly extrapolated and expanded - as has been the history with all other aspects of copyright in the past.
Honestly I would rather that governments come clean and just admit that the problem they are trying to solve is actually a "social good" outcome, and therefore directly tax the platforms and then redistribute the revenue to a fund created by government for news journalism themselves. Trying to artificially construct that through introduction of significant new precedents in copyright law engenders huge risks of unintended consequences and potential future extrapolation and abuse of this principle.
i have very little sympathy for news publishers. I have sympathy for the journalists actually doing journalism, but news publishers have spent the last couple decades making their websites absolutely unusable, so that unless somebody links to an article externally there's almost no point in going to their site directly. And even after you've followed that link it's almost impossible to read an article around the ads, login prompts, and chumboxes. News websites are terrible, and it's their own fault. Giving them more money to do the thing they've spent so long failing at isn't going to solve this problem.
>directly tax the platforms and then redistribute the revenue to a fund created by government for news journalism themselves
yes. and specifically, make sure the fund is actually funding journalism. a link tax that gets paid out to news sites only incentivizes them to do the bare minimum amount of journalism to still qualify as a news site, and then fill up the rest of the site with SEO clickbait to maximize their clicks for the link tax.
To appease Google…
Conversely, NYTs site is stellar. It’s fast and gorgeous and the articles are well-written and not full of clickbait and SEO spam. The games have no ads and there’s nothing pushing you to read more. No feed. No algorithm. NYT got the hell away from SEO and focus on the customers, who decide with their wallets
You may be operating on a model of the New York Times from ten or more years ago. I know I often find myself resorting to this model, at least until I remind myself that it no longer reflects reality.
Here are some of the headlines on the New York Times front page right now:
The Troubling Trend in Teenage Sex
Ocasio-Cortez Never Steered Money to a Key Arm of Her Party. Until Now.
New Zealanders Are Crazy for This Fruit. It’s Not the Kiwi.
Salt Is Hiding Everywhere. Can You Spot It?
What’s the Best Way to Get Rid of a Hangnail?
Where to Buy Plants Online
Look at the Washington Post site. One good article above the fold, a right column of clickbait, and more clickbait when you scroll. Then crap "lifestyle" articles. Pathetic.
I’m pretty sure I wait through/ignore/click past an ad every time I play Connections.
But maybe we’re grading on a curve here.
Also they have a mix of comically bad articles and really good ones. Whereas in the past there was some level of baseline journalistic integrity.
Now I frequently read articles where at least once a week I have to check if I’m accidentally reading an op-ed, because it’s so opinionated. And this is even when I happen to agree with the political slant they’ve clearly taken.
I don’t want any slant. I want factual, objective reporting, whether I like the outcome or not.
the only reason they have to appease google is because they had given up on worrying about navigation or discovery on their own platforms, and ceded that to google. which is dumb. google's not forcing them to do anything, they gave up control and responsibility to google.
none of this is to "appease google". it's malicious incompetence, malaise, and cynical stupidity.
To be fair they were just playing the game Google asked them to play.
> make sure the fund is actually funding journalism
I don't think you can do that. Journalism is publishing articles, sure, but it's also doing research, arranging interviews, travelling to get documents, it's a lot of street work, and a lot of it needs to be paid up front. How a fund can manage this relationship correctly based on view counts is beyond me.
Let alone.. do we want "clicks" to substitute for editorial process?
The deeply sad part about all of this is News and Broadcast have traditionally had very strong commission based internal sales operations. They have the people to go out, get advertisers, take their money, and then just /inline/ all the advertisements. They spent decades refusing to retrain or retarget this staff for the new market place.
Out of all industries that _didn't_ have to make a deal with Google Ads, it was theirs, and they just completely blew it.
nobody other than the publishers is trying to say the money should be based on view counts. tying anything to view counts is obviously a dumb idea.
This outright BS. Noone asked them to fill their sites with popup videos, popup ads, spam and other garbage.
Noone asked them to spam people with notifications in iOS either and Google didn't force them to do that either.
Stop blaming Google for the deep rot within the news industry, they did it to themselves.
1) Most people don't want to pay for news. Even $1/year is too high.
2) Ad CPMs are low—especially on iOS thanks to Apple's ATT—so we need more ads to make the same amount of revenue.
3) "SEO clickbait" (especially Taboola) helps keep the lights on. Click at your own peril.
4) If governments pay news outlets, we're trading one captured entity for another. Sure, you might get less ads about singles in your area looking meet up, paywalls, and login prompts, but also might get less news critical to the government funding that news.
The people in the trenches building the product and writing the news don't want these things you mention, and we understand when we're building anti-patterns, but the bottom line demands it.
Sure, stand your customer base in a mine-field for some minor short-sighted profit. Implement this at your own peril.
You're choosing to implement all of these terrible things by continuing your employment, so you "not wanting them" is kind of moot. Find a different job if you genuinely don't agree with what you're building. I'm a firm believer that companies would stop doing this kind of crap if we, collectively as tech workers (even better as a union!), stopped implementing it.
The issue is value. 1$ is too high, because most of the news right now are, and I am being charitable, opinion pieces. I have an opinion too. In fact, there is no shortage of opinions on the market. The market has spoken that opinions are worth less than 1$ a year.
Now, media companies do have an opportunity now to distinguish themselves as gatekeepers ( and a source of truth ) from AI generated stuff, but I am too cynical to seriously consider it as a possible outcome.
So. I think that is your problem. Maybe make a business where people are wanting to pay for the content? Think about how much more money you would make!!!
News should be subsidized by people who want to inform the public whether out of public-spirited motives or out of a self interested desire to influence the public debate and, indirectly, the government. That means allowing people who want to support the news outlet to donate or to purchase a print version of the outlet's reporting. If I was a millionaire, I'd probably start or purchase my own media outlet to influence public opinion. Controlling the media is probably a better ROI than directly buying politicians so I'm surprised rich people mostly seem to opt for the latter. Even those who buy media outlets, such as Bezos buying WaPo, often don't noticeably change their editorial line or move away from the "we have to be a profitable business" paradigm.
It also doesn't help that journalists are, on average, well to the left of public opinion or that colleges offer degrees in journalism which was traditionally a blue collar profession that anybody could do. Journalism schools mean journalists are unnecessarily stuck with debts they probably can't ever repay and unable to pivot out of their profession if there's a lack of people willing to pay for it.
Alternatives to increasing advertisements have been tried and found to work. However, these approaches may not be feasible for all publications—especially local news outlets that may not have as many resources. These approaches are to:
i) Start selling other services besides news. The New York Times—one of the most currently financially successful newspapers—has found a lot of success in its Games section. This was famously seen in their acquisition of Wordle, though this has already been popular with their Crosswords section. The company has also found success with its Recipes section. (This is not the only reason behind their financial success, but it's a significant part of their strategy.)
ii) Focus on financial news, which lets the publication frame their reports as having a financial value that arguably exceeds the subscription price. The Financial Times is also a highly profitable newspaper today, with one of the highest-priced subscription prices that can be about $500 USD a year for a standard subscription (depending on one's region). The Wall Street Journal similarly charges a high subscription price. Both are seen as important resources for well-funded companies to buy group subscriptions for. (Once more, this isn't the only reason for their success, but it's a major factor.)
iii) Focus on a specialized, niche area of reporting that other publications can't or won't cover—ideally appealing to institutions or large audiences willing to spend money. For example, several publications in Canada focus on providing detailed reports on federal politics (such as The Hill Times and iPolitics), which is useful information for their readership that fills a gap by less-frequent reports from the country's main newspapers—this lets them charge high subscription prices. The Athletic also used to be financially successful by standing out with its sports-only reporting, which led to its acquisition by The New York Times. These specialized publications can charge more, because certain audiences find these reports financially valuable.
---
However, a major drawback to thinking about news through the lens of financial value is that many important news stories don't have financial value. While an outlet can attempt to use one of these approaches to subsidize the rest of their stories, it's also costly. It's usually not feasible for many local newspapers to fund the software development of a Games section (especially as this would need to compete with all the other online alternatives for one's attention).
It's also pricey to offer competitive enough salaries to create a newsroom to compete with The Financial Times, The Wall Street Journal, and Bloomberg. However, it's not impossible—there have been a few alternative publications that have found success by focusing on a niche, such as business news in a country outside of the US, or focusing on a sector such as biotech for the publication STAT.
It's a tough problem to try and fund local news. There is civic value for one's community to have a platform for providing a check against corruption by various institutions—yet in practice, oftentimes not enough for most local residents purchase subscriptions. Alternatives to support local news can include funding (such as through taxes), but that makes the outlet reliant on government funding, which is subject to change (and the perception, real or not, that the outlet is less independent from the government).
Increasing advertisements seems like a short-term solution for local news outlets trying to stay afloat, but it's hard for me to see this as a long-term solution for sufficient funding.
So much of news today is not even worthy of my attention, let alone my money.
The problem with this is the problem with every scheme I have seen so far alongb these lines.It gives the government more control over what is and isn't "journalism." Either you give money to spam farms and watch dogs equally, or you wind up with cronyism.
You know that with Substack all these actual journalists are having no issue getting paid very well.
I'm not sure why we'd want to expand NPR or make more NPR's. We need less of their low-quality and biased journalism IMO, not more.
Google is scraping metadata and articles, and summarizing them so that most people never even need to click the link. Google is getting most of the value from the articles written while not doing the actual work to make them.
The whole thing could have been avoided if Google and social media stopped embedding previews and summaries everywhere.
It's worse in places like Facebook where they actively don't want you to actually follow the link. Facebook wants you to leave a like or a comment right there under the preview, then keep scrolling.
> The total number of the covered platform’s internet web pages displayed or presented to California residents during the month that link to, display, or present the eligible digital journalism provider’s news articles, works of journalism, or other content, or portions thereof.
Google can remove all the summaries and the law will apply just as much. In fact, from my reading of it, in other parts they are actually referring to "impressions" as the driver; that is it's explicitly the click through that they are asserting provides the value to Google, not the prevention of click through.
I get that emotionally, it's the prevention of click through that feels injurious, but it doesn't read as the spirit of this to me. I think possibly they know that if they didn't fully scope in links here Google would immediately just reduce it to raw links and this would reduce click through and it would hurt the intended beneficiaries of this more than it helps them.
I think you're right on raw links also part of the target, but it's also in the context of Google providing an overview of the news and profiting from it, whether the links are clicked or not (Google's clearly covering all the spectrum of where money can be made on the pipeline, until it hits the target site)
Its hard to claim google is in the wrong for doing to news sites what news sites have been doing to other people since forever.
A big national event happens. News organizations collectively send 30 different reporters to the scene.
Those 30 reporters each write up a firsthand story. Now hundreds of smaller news organizations (local papers, local TV news stations, etc.) rewrite it in their own words and put it in their version.
In the end, for any major story you end up with hundreds of articles being written, but out of those there are only a handful of genuinely different narratives, each retold in slightly different words hundreds of times. It's rare that a local news organization adds any significant value.
In my opinion, NPR is the only organization that gets it right: there's a single national organization that does the news at the top of every hour, and local stations then come on to give local news following that. A single national organization does morning and evening long-form news shows with the national shows, and each local station does its own long-form shows with local news. Very little redundancy.
Your statement is absurd.
Yahoo News wasn't that, but a search engine getting into the news business would not be unprecedented.
Those should be brought back and applied to content moderation platforms.
This is so backwards. This is a terrible experience. Embedded summaries are great, they make everyone's life easier. If embedded summaries are killing journalism, then journalism is already dead.
My site does still support searching, though, which they still haven't added after... four years.
Should copyright owners control the external discourse about their work, or own the ideas in their works? Should we upgrade AI from protected expression to protected ideas?
Yes, we should be applying strict standards of attribution to all works, human or otherwise.
IMO one of the biggest defects of language models currently is lack of attribution; if sources are not properly cited, there is no way to verify the veracity of what is written. Unfortunately, apart from the technical difficulty of implementing attribution, the exact combination of sources is part of a model's "secret sauce", so there is an economic incentive to not cite.
This generalizes to copyright and patent IP in general; we want to encourage the creation of valuable art, inventions, and other cultural artifacts, but instead of rewarding their production in a more direct manner we instead imposed a huge restriction on the behavior of all people when interacting with media or technology in order to carve out a reward for the creator. And now this law once again restricts the freedom of others to use or share information in order to carve out a reward by way of exception to those restrictions. Creating rewards by removing freedoms from the majority of people is extremely backwards.
Having any government fund news journalism is a bad idea. In any event, you can be certain the revenue will be redistributed to fund the war machine in another country.
In Estonia for example (which tangentially has one of the highest press freedom rankings in the world), ERR ("Estonian Public Broadcasting") is widely considered to be one of the most trustworthy news platforms in the country. The reason for this is simple: there is no incentive to pump out journalistic sludge for clicks, or to prey on the public's collective anxieties for larger quarterly profits.
I suppose you could argue that it indirectly supports the "war machine" in Ukraine, but I don't really consider it unethical to fund wars of self-defense, especially given the national security implications at home.
Few would consider it unethical to fund wars of self-defense. But self-defense is not a clear term, see for example the Bush Doctrine and preemptive war. America has a historical habit of funding its future enemies, and in more current wars of simply maintaining the status quo.
One of the more unfortunate political outcomes I've noticed from the Bush era is a tendency for people to take the tragedies of US foreign policy in the Middle East and project them onto every conflict involving the US since then (this is not targeted at you).
So you end up with well-intentioned individuals who strive for peace and opposed the Iraq War (or eg Vietnam), who find themselves siding with the autocracy invading its sovereign neighbors, for the simple fact that it positions itself as a force against American hegemony and must therefore inherently be "the good guys".
Either way, I sympathize with your point more generally, and also wouldn't like to see my tax dollars spent on drone striking weddings.
I can see why the British might be very happy with them and they're often intelligent and classy about the whole thing. But they aren't a counterexample of public money being used to grease wheels in the war machine.
Why? They are the most spoiled, privileged and entitled group out there. Not only did they force google, facebook, etc to give them preferential treatment in search/algorithm/etc, now they want google, facebook, etc to pay them for the 'privilege' of giving them preferential treatment. Not only do they want google/facebook to send users to their sites, they want google/facebook to pay them for that privilege. The shameless hubris.
> therefore directly tax the platforms and then redistribute the revenue to a fund created by government for news journalism themselves.
No. That's for authoritarian countries like britain and china.
> huge risks of unintended consequence
But government funded news has no risks?
What we need is to break up google/facebook/etc. We need competition in the search, smartphone, social media, etc space. The fundamental problem is that two companies control so much of american mindshare.
>Oh, you posted this story we really didn't like. Sorry, this month's check got lost in the mail. We'll sort it out in 6-15 business days.
Businesses eventually become reliant on significant revenue streams which gives the party that provides them power over the business.
It might not even be Google doing anything nefarious, just a case of "sorry, but our business is doing poorly and we might have to shut down Google News and stop paying if this keeps up."
The liberal party is now out of power but the labor party has no courage to stand up to Murdoch to repeal this.
It was all very clever and basically a way to fund right wing media in Australia via big tech. Blatantly corrupt as fuck and people need to be arrested for what went on to create this law but definitely clever.
Impressive it was done, and absolutely insane.
If google decides to delist, forcing them to list news sites would constitute compelled speech, would it not?
However, it seems to at least be a common belief that US free speech laws are often interpreted more broadly than free speech laws in several other countries. Moreover, compelled speech (as noted by the commenter) seems not unrelated here. For instance, see the somewhat recent Colorado web designer case [1].
[1] https://www.cpr.org/2023/06/30/supreme-court-303-creative-ca...
https://www.theonion.com/report-we-don-t-make-any-money-if-y...
[0] https://www.reuters.com/technology/google-news-re-opens-spai...
https://www.theguardian.com/technology/2023/nov/29/google-ca...
Although facebook/insta did refuse to be blackmailed, and many canadian news orgs are actually harmed by this sort of bullshit link taxing because their media can't be shared on facebook anymore, where a lot of older news watchers get their news
https://about.fb.com/news/2023/06/changes-to-news-availabili...
No link tax, just a tax for news.
Sounds... reasonable?
I don't have a problem with publishers getting a greater share of ad revenue, but there are better ways to do it. The govt could increase taxes on ad exchanges categorically (still effectively a tax on Google and Facebook) and give publishers tax breaks. That would have the same effect but be way more reasonable.
Anyway, Google News has been off in Spain for 8 years. News sites didn't disappear. It reopened in 2022 when the law was changed https://blog.google/products/news/google-news-returns-spain/
But publishers’ collective frustration with Google is quite high. Given the implications that “it would be a shame if something happened to your nice journalism website” coupled with the appeal against the big bad hedge funds and ghost papers, it’s sort of a clever position but I’m not sure it will work.
Also:
California Assembly votes to pass the Journalism Preservation Act - https://news.ycombinator.com/item?id=36165322 - June 2023 (99 comments)
Facebook and Instagram owner Meta threatens to cut off news in California - https://news.ycombinator.com/item?id=36148877 - June 2023 (27 comments)
Can the Journalism Competition and Preservation Act preserve local journalism? - https://news.ycombinator.com/item?id=27943976 - July 2021 (1 comment)
Bills like this are like copyright law on steroids, making copyright holders even more powerful than they already are.
Cass Sunstein is a pioneer.
-- Frequently, the headline and snippet is all you need. "Inflation still at 3%" is often enough for a lot of readers. An awful lot of them aren't going to follow the link.
Yes, they are trying to preserve a business model that doesn't work, but that doesn't mean they have to provide free services to any and all. If Google just had a link labelled "News on Inflation" the paper would probably be happy.
"You can just use robots.txt if you don't want to be crawled" is a canard. You can just not have a website, too.
The solution shouldn't the world where you can't say that newspaper X has published the article titled "Y".
But more than this, the big tech companies are just too powerful and their mere existence is anti competitive. I think that issue needs to be addressed independent of media outlets specifically. For example with AI, big tech companies are in a position to put themselves first in front of customers and prevent any smaller players from competing for users and market share. Now Apple and Microsoft are forcing their AI agents onto phones and computers, and potentially violating privacy of users and using all their data for training or other purposes. We’ve seen such a long history of anti competitive practices from these companies, and rather than dealing with performative court cases that drag out for years, we need to deal with the fact that they’re too big. They need to be split up. Or maybe just get taxed more compared to everyone else.
If seeing the headline and maybe a tiny fragment of the first words is enough to remove commercial viability, there's a lot of things that do that. Physical newspapers/magazines are generally displayed in a way that provides that information, for instance.
I'm sure there are people who search, see the headline, and don't click through. But the counterargument is that other people do click through, and without the search results then the news website wouldn't have received any of that traffic.
Perhaps-ironically, it looks like a full AI-synthesis approach would be a way to get around paying the news orgs under this law. If the Google results just give a synthesized blend of news from across the web without linking to anything in particular...
Heck, that's what twitter is great at. If there's a news story, you can get the gist pretty quickly on there.
Anyone can ask to be removed from the index. The internet is old enough that it has long been standard that search is opt out, when you are part of the World Wide Web.
I disagree, a "link tax" is the wrong choice of response, and incredibly dangerous to a free/distributed internet: Once it exists in principle its scope will not remain limited to affecting only big unsympathetic search-engine companies, it'll start affecting other sites (like, say, HN) and get abused to deter critics from pointing to the things they want to criticize.
If any source-page with a link is "summarizing" way too much about the destination... well, then there's already a mechanism for that: "Sue them for copyright infringement."
Right now things like titles and brief summaries and whatnot are clearly fair-use, but that's not guaranteed to be a defense against some future "you can't directly point at my page" law.
But, anything beyond a link starts to open up questions for me.
Who even uses Google's AI summarize feature for articles? For me, most of the time it's been because the pop-up for it jumped in the way for me and it was an accidental click. When I have intentionally used it, it's been a pretty poor summary and misses key nuances that make the article unique compared to other publishers.
Taking a step back further, I don't know who is asking for this feature. What's the target market here?
Also, perhaps I'm wrong here but I don't think anyone would want an AI summarized version of other types of media like songs or movies.
This has already been the case for >10 years.
https://drive.google.com/file/d/1HHcDuUW8ca3il1bAc6lzqG_4PTe...
However, Google's interest, despite being entangled with the US quite deeply, is to not spend money to save the ecosystem. Most likely, they have their own plan for this eventuality. After all, if they would be single-handedly supporting multiple news companies, why shouldn't it be its own mega-news company and keep the additional revenues?
First, Google and Facebook both put out articles explaining why the act is harmful and what steps they would take against it.
After some months, Google eventually caved and agreed to pay money to Canadian news organizations to keep the ability to link to news content in search results.
Facebook, on the other hand, started banning links to all news sites, Canadian or not. But they way they did it is very heavy-handed yet imprecise. Various "soft news" and industry-sponsored sites don't get banned, creating an artificial class divide. I don't think there's a legal requirement for Facebook to pay to display non-Canadian news, but they're banning international news anyway. When browsing the site, the shadow-banning of news for Canadian viewers creates a split-brain syndrome in big international discussion groups, where people outside of Canada can still see certain posts/comments/links but Canadians don't see them. Old posts, even from yourself, are retroactively hidden and you can't even see them, not even with a placeholder.
People in Canada, when discussing among each other and not with international peers, work around the news-sharing issues by posting screenshots of the news article or obfuscating the URL so that the text is obvious to a human viewer but not obvious to the machine.
Finally, the banning of news links on Facebook sparks continual debate in groups and among friends over big tech, power, money, journalism, and government. It splits opinion down the middle, where some people think big tech companies have too much power and the government was right to force them to pay for journalism, and other people think that linking is a fundamental freedom of speech and that we should never pay or be extorted for the act of referencing content.
Google is now the modern, lazy business equivalent of a bum asking for free stuff in exchange for “exposure”
News is a strange product, and one that I think a lot of people in tech get wrong. The atomic unit of journalism is not an article....it's the reporting. Even deciding to write an article is an act based on the analysis of the reporting.
Further, a good headline often tells the story itself -- and that is implicitly included when we talk about links. How often have you read a headline, and then not clicked on the link? Probably a bunch. But you still know OJ died, or the bridge in Baltimore collapsed, etc, etc. That level of reporting, the confirmation that it happened, all that stuff -- all was expensive, all required labor and other resources.
So -- from the consumer perspective, what happens? You get clickbait. The publishers have to recoup the expenses somehow, and they need you to click through to show you ads, or a paywall. "This item in your cabinet could kill you!" Or, they cover the site with ads, hoping to get as much out of the few clicks they get.
I am not saying this in support of the CJPA, nor in support of Google. Just saying this is an existential crisis that came from the simple act of aggregation.
(Disclaimer/shameless plug: I'm a former journalist building https://www.forth.news, a social-media like news feed for reading news. While we are not there yet, our goal is to be able to revshare with the reporters/newsrooms who write the stories to be able to monetize those headlines.)
This is their method of side-channeling an "unfair" deal. If they actually wanted a fair negotiation they would just go to Google directly and say "we will opt out of indexing unless you pay us $X". But they think they can get more money by lobbying a law to force Google to accept a better deal.
Somewhat related - I have clicked a lot more on Axios articles which I know are 2-5 minute reads, compared to other long form articles where the author wanted to write a novella. Infact I look forward to reading Axios articles which I know are well written, compared to others which are of varying quality, so less inclination to click.
So, what's different now?
How often did the news service that published that headline also break the story vs acquired it from AP or another wire service?
I pay for NYT, WSJ and local news because I want news companies to exist. But news companies have a huge anti-tech bias (because they compete for ad revenue). NYT explicitly had a "no good news on tech" policy for a while (still?). There is a missing business model for news because it's hard to monetize, and information is free. Society should figure this out, and establish its values - but trying to pretend that google search results (or Facebook posts) are the evil villain killing news instead of the free movement of information on the internet at large is naive.
Just like Open Source is though: you do all the work, companies make money off of your work without paying a dime 95% of the time, etc. Would that justify a law forcing companies to pay for the open source software they use? No.
In the end, people choose to do open source knowing that they're not going to get much money out of it.
My point is simply that this is more than just linking. It's a full-on parasitic relationship, where Google (and Meta, and others) take the reporting that others are doing and build their own traffic off of that, while draining the people doing the work dry. News orgs are then faced with a terrible choice -- cut off the source of traffic or give it away for free. That's different than a dev deciding to open source a project.
I do think there should be some laws around funding certain open source software that has become critical to the functioning of society -- whether or not that's paid by tax payers in general, or by the companies using that software is a different question though.
Government funded open source strikes me as something that can very much make sense, in certain cases. Some software very much operates at utility scale, and yet, doesn't have a funding model beyond the good will of volunteers. This is dangerous, and also the type of situation that the government exists to solve.
So, yes, companies probably should pay for at least some open source software, maybe indirectly through tax, maybe through some other mechanism.
I think that would be an amazing law, actually.
A quasi-tax that affects everyone and helps fund public goods is easy to get my support.
But taxing specifically linking by a couple companies is not good.
A headline has always been an attempt to sell an article access to headlines and has a long history of freely accessible for this reason. Publishers WANT links to their article to use their headlines because that is how the articles are sold.
You talk about the 'atomic unit of journalism' being reporting... but that isn't really a meaningful assertion. What is meaningful is that facts are not copyrightable (which is good.) If you are selling access to facts as your product, you have to differentiate yourself on either storytelling, curation or speed.
Notably, the California law covers all links, not just those that include a summary or headline.
I don't think the crisis has anything to do with aggregation. I think the crisis has to do with how money is spent on advertising, how much of that money Google is able to extract via their monopoly, and the degree to which we've allowed capital markets to gut such a vital institution. I think the EFF report linked in the article does a much better job of breaking down the issue, even if I don't agree with every recommendation it makes or think they are sufficient.
My point is that sharing links is a double edged sword that was sort of forced on the news publishers. They've grown dependent on the traffic -- and agreed, they need a different business model -- but thats tough when anyone else can undercut you and publish for free, and then compete for that same traffic.
Also, if you think you can differentiate on curation or speed, you cannot, because those same links will appear regardless.
And yes, the advertising monopoly is a huge part of this -- but the argument has always been that the search engines need news just as much as news needs search engines. But they've set up the situation in a way that they have all the leverage.
What are you talking about? "sharing links" was not forced on publishers by anyone, not even sort of. Sharable links to content are not in any way damaging, so can't be a double edged sword. Sharable links are purely beneficial and you have done zero of the work to show otherwise.
I'd be in favour of charging google, MS etc. enough for news that they stop doing this. If I want to read the news, I can open a tab myself.
If I search for journalism bill I get the politico article, and san francisco chronicle in the top stories list.
Specifically:
To prepare for possible CJPA implications, we are beginning a short-term test for a small percentage of California users. The testing process involves removing links to California news websites, potentially covered by CJPA, to measure the impact of the legislation on our product experience. Until there’s clarity on California’s regulatory environment, we’re also pausing further investments in the California news ecosystem, including new partnerships through Google News Showcase, our product and licensing program for news organizations, and planned expansions of the Google News Initiative.
You could of course say it's tit for tat, as this is also somewhat misrepresentation and misleading.Wouldn’t publishers stand to gain more by locking down their content from third parties and creating their own shared distribution platforms (e.g. search engines, aggregators)? As it stands today, Alphabet and Meta make far more money selling actionable data to advertisers than anything else.
But I totally agree with the other comments that linking should not be something that you can demand payment for. And I find it equally absurd that they're demanding payment from platforms that funnel users over to them in the first place.
The whole thing smells like wealth distribution ("hmm, the journalism industry is struggling, but the tech industry is booming. The tech industry interacts with the journalism industry, maybe we can help the journalism industry by mandating a new wealth gradient flowing from one to support the other?")
It seems like Google and Amazon shutting down or divesting some products would make room for a lot of competitors to step in and dominate that space.
“The testing process involves removing links to California news websites, potentially covered by CJPA, to measure the impact of the legislation on our product experience.”
If that’s not a veiled threat, I don’t know what is. I read that as, “The testing will demonstrate how screwed your media outlets will be when we delink them.”
https://www.thefp.com/p/npr-editor-how-npr-lost-americas-tru...
i know this has been tried and supossedly didn't work. but why not? I would gladly be willing to pay 5 cents to read an article I like but I sure as hell am not going to shell out 250$+ yearly subscription for it (just to read one article), like most news sites do these days.
Do it, close your service and ftsu, I don’t care if you can’t agree with your partners, that just means your product is not viable. It makes those companies looks like they are so important that the world can’t work without them.
Chances are no other company than Google could make a Google news competitor because they would have serious issues with media companies, only Google can do this because they feel like they are invincible.
Sorry for the rant I’m really fed up with GAFAMs acting like they are essential public services.
I mean realistically, shouldn’t the news outlets just not let those articles be scraped and be done with this debate?
Once all of the third party cookie stuff dies, meaningful display ad revenue for non-mega publishers (Google, Facebook, Amazon) will evaporate. These news organizations are dead men walking already and the debate is a waste of time at this point.
It means we are burdening zombies to create the real news. Who is going to do it after they are gone? Only paid for state propaganda and politico. That Doesn't sound too good.
I am all for the unified newspaper membership, where you pay for a membership that pays newspapers for their articles. The problem is how much would that cost to really fund the journalists. They would obviously still need to run ads.
But at least that might be a good start.
Because news has weaker copyright protections than original artwork ("can't copyright facts"), Google et. al. have been free this whole time to use news as a data input and pull traffic away from the original sources.
The end result is what has happened to the news industry, and we can extrapolate what will happen to commercial art if copyright protections on artworks are discovered to be similarly weak.
Is the real story that nobody wants to admit the majority of people don't read past the headline? Because that's a pretty stark reflection on how journalism as a field should maybe not exist then. Hah.
It is possible that some human practices aren't compatible with a simple capitalist model of sustaining them.
Similarly, artists in this modern era are stuck because to be relevant, they have to show off online (where the eyeballs are) but everything they put up online can become fodder for an AI synthesizer.
Where the newspapers are struggling in isn't getting traffic but in converting this traffic to paid customers and Google isn't responsible of any of that problem.
Back in the day before tech platforms there used to be 5 successful news companies and 5 failing ones. Today there are 5 successful news companies and 500 failing ones. Tech reduced the barriers to entry and made the playing field more level, giving rise to smaller publications and indie journalism. But the appetite for news consumption is still the same, so everyone can't be successful.
Lobbying and passing rent-seeking laws only helps the conglomerates on the top.
Why do you think that's a myth? The news industry was always reliant on advertising for revenue. The tech giants of the Internet era all figured out how to better target advertisements, so a huge amount of that advertising money shifted from news to tech giants (and not just tech "giants" - Craigslist basically killed classified ads, and Craigslist isn't exactly a "giant").
I don't really know if the news media industry is "dying", but of course tech was hugely instrumental in reducing the overall amount of revenue that goes to journalism.
Newspaper ad revenue has simply collapsed (https://www.pewresearch.org/short-reads/2023/11/28/audiences...) and it's not being replaced by digital media as digital ad revenue for news industry (as opposed to total digital ad revenue) is shrinking every year.
Honestly, I don't know what 5 successful companies you are talking about, but it's true that it's being replaced by lots and lots of small players that don't look anything like "big journalism".
But I agree these link taxes are a fundamentally broken concept where legacy media looks to strongarm funds out of others for sharing their publicly shared news.
In capitalism, this manifests as monopolies. But other systems have their own problems with the same root cause. Soviet newspapers were ... not exactly a fun or interesting read.
I'd be happy if the entire goggle corps left California: take my monopoly, please...
_Neither_ are deserving of fair-use protections.
As if no internet user could ever retrieve news from its source through the internet without using an intermediary website that performs surveillance, data collection and sells ad services. (And makes more money from ads than the news source.)
"Without intermediaries, this internet is useless. Cannot find anything. Cancel my subscription!"
Yeah, right. The internet is incredibly useful. "Big Tech" is not the internet. It's just a giant leech.
Why is "Big Tech" putting the squeeze on news organisations, killing off an essential function of a democratic society. What, are we suposed to stay informed via amateur blogs, Facebook pages and YouTube channels. It cannot kill the news businesss off completely, at least not yet, because it needs news organisations to produce the bait used to lure ad targets to its interstitial websites.
In the end "Big Tech" will have to pay. The only question is how much. The "We will cut off the news" negotiating tactics exemplify the total lack of humanity of the people behind the scenes at these intermediaries. That's what happens when someone spends their entire life in front of a computer screen.
No doubt these people believe all news is untrustworthy, worthless. No wonder they do not want to pay for it. Without that news product, they would have far less traffic and far less profit. Why else would they continue to intermediate it if it is not worth anything to them.
"Big Tech" needs to get into the content business or get out of the way. It's content that www users want. They do not care about some intermediary that has nothing to offer. Using these intermediaries to get content is just a means to end.
Not surprising that we are seeing an idea such as "generative AI". Copy content from others and then generate "new" content without having to pay anyone.
I remember the internet before Google. There were lots of ads. It was great watching animated GIF ads load at 56 Kbps. There were pop-up adds and crazy obnoxious flashing ads and NSFW ads. Google didn't create all of that: the ad-sphere was alive and kicking long before anyone heard of Google.
No, they bought it in the form of Doubleclick, and its profits supported the rest of their money-losing business. If buying Doubleclick doesn't make you responsible for Doubleclick, I don't know what does.
People wouldn't tolerate the level of online ad blight we had 20 years ago, there are ad-blockers now; the reason Google isn't going buckwild with ads is because it can't.
I never said they did. Hell, print publications were nearly as bad as the internet has become—marketing is simply a large societal problem we have no solution for. I still place the blame for lack of other funding models squarely on them—any other funding model would have undercut their entire existence, and no other company has had such a profound impact on the web (particularly with the demise of netscape).
I have long said that google takes the wrong approach to supporting lots of things; but the execs just tell me to f'off and jump into their pool filled with $100 bills.
Google acknowledges they had a part to play in causing the collapse of journalism but has no solutions to offer.
People aren't consuming news, and when they do they choose the least accurate, most entertaining sources for it. Newspapers and local broadcasters are suffering because the public has lost the will or the capacity to focus. When will we start seeing white box Surgeon General warnings on Tiktok and Youtube that remind the user prolonged exposure can cause serious mental health issues? [1] Where's the DARE school-visit campaigns to remind kids that broadcast news is free over the air and their parents are chumps for paying streaming services' subscription fees?
[1]: https://www.hhs.gov/about/news/2023/05/23/surgeon-general-is...
We won't (or if we do they won't accomplish anything), because once you've moved to a low-trust society, which we are rapidly doing, any official statements telling you which information to consume/avoid are seen as Enemy Action and make you trust your outside sources even harder. You can find tons of Zoomers saying they get news from Tiktok specifically because it's not under the control of The Man (even though it's controlled by the Chinese government, the ultimate The Man). There are no easy fixes here.