I block ping from virtually all of Amazon; there are a few providers out there for which I block every naked SYN coming to my environment except port 25, and a smattering I block entirely. I can't prove that the pings even come from Amazon, even if the pongs are supposed to go there (although I have my suspicions that even if the pings don't come from the host receiving the pongs the pongs are monitored by the generator of the pings).
The point I'm making is that e.g. Amazon doesn't have the right to sell access to my compute and tragedy of the commons applies, folks. I offered them a live feed of the worst offenders, but all they want is pcaps.
(I've got a list of 50 prefixes, small enough to be a separate specialty firewall table. It misses a few things and picks up some dust bunnies. But contrast that to the 8,000 prefixes they publish in that JSON file. Spoiler alert: they won't admit in that JSON file that they own the entirety of 3.0.0.0/8. I'm willing to share the list TLP:RED/YELLOW, hunt me down and introduce yourself.)