As if leadership did not already cut copywriters, designers, or accountants during the last rounds of "optimizations."
And as if video productions don't increasingly use ElevenLabs to replace voice actors for any digital and broadcast video, paying $5 for what would have been talent work with usage rights worth $1,200/6mo. Plus agency fees.
In the real world, it already happened.
Nice movie business you have there... shame if something bad were to happen to it.
Nice code you have there, yes that employee can reuse it!
Honestly, I don't see anyway to keep AI generated content from being distributed (on a worldwide basis), but perhaps it can be used to level the playing field for new players rather than building higher barriers for the entrenched "leaders".
Sadly, content copyright doesn't matter much to the companies that produce that.
Thats already the case for images in the US, and likely will be for other formats too