Why has nobody innovated on the hated pop-in feedback forms?
While helping a buddy integrate a feedback solution on his website, it hit me: I despise these forms. They're intrusive, interrupt your flow, and always pop up at the worst moment, leading me to wonder, am I the only one who feels this way?
I did a bit of digging and found a statistic: 80% of pop-in feedback forms fail to engage users, highlighting a significant lack of innovation in this area.
What if we flipped the script? Instead of one-way feedback, what if we made it a two-way exchange using AI to give something back in return? We could use what we already know from the fact that the user is on your site.
For instance, if you're on a fishing gear site, it’s safe to assume you’re into fishing.
Imagine getting a fun fact about the world's rarest fish or the history of fishing lures in exchange for answering a quick question. That's not just asking; it's giving back and creating a moment of delight.
As a developer, this sparked an idea: a tool that trades fun facts for your thoughts. The goal is to boost engagement by making this exchange of fun facts for feedback.
So, I created a little demo and a waitlist to see if it’s a good idea. For anyone managing sites, e-commerce, or online platforms, check out the site, and if you think it would add value, join the waitlist at http://funfactfeedback.com
What do you think? Am I onto something, or is this idea not worth pursuing? I'd love to hear your thoughts and critiques.