Eventually, it led to a story in 404 Media that tied specific names to the purchase and highlighted some of their M.O.: https://www.404media.co/who-owns-deadspin-now-lineup-publish...
It turns out that one of the key figures in the Deadspin purchase is also attempting to buy a bankrupt newspaper’s website, likely because the domain (NewsPress.com) has a lot of SEO value. That’s what the above story is about.
This story is really important, because it is essentially putting a community’s history at risk. To me, it feels like a harbinger of what we could see in the future re: domain purchases.