it is rumoured Flash Crabs will be out in the fall

I'm guessing you write this because Lewis "is known for his nonfiction work, particularly his coverage of financial crises and behavioral finance." (Wikipedia) How do you think Lewis would frame up the conversation? Where would he take it? I see much low-hanging fruit; the article linked above isn't exactly lengthy nor rigorous. Detailed analysis of supply chain security probably should include the temporal dynamics; e.g. factoring in automated tooling as well as herd mentality.