If you could both speed up inference time and reduce cost of GPT to 3.5 levels, there are incredible amount of possibilities that open up that could actually help solve a lot of problems have had with trying to interface software to the real world (robotics).
4-Turbo is actually pretty amazing but its still a tad pricey for some tasks. Altman made a comment on Lex's podcast about compute and I think its true, essentially the world does not understand how much compute will be desired as the price of these things go down.