Sorry if that seems to be nitpicking, but I see too many "studies" like this. A study is supposed to report the truth of something that the author studied.
But this is an idea that the author liked and explored, and then wrote up.
Maybe we can keep calling these studies, and come up with another term for fact based studies. And not "theory" please, that word in a scientific context just confuses everyone.
Edit: "research paper" might be a good name (I saw someone else call it that in a post). i.e. "Research paper posits/theorizes/suggests that Fermented ....."
Also the paper itself doesn't call itself a study, it calls itself an article.