I find it funny that companies like AT&T and Equifax are barely scrutinized for their data handling practices compared to the Amazon and Googles of the world. I wonder why that is.
I can imagine, though, that hiding information is a lot easier when you're less often in the public eye. Amazon and Google, through their ubiquity, have a higher hill to climb when it comes to avoiding scrutiny.
1 - https://www.opensecrets.org/federal-lobbying/top-spenders